WSOYpro Ltd. - Sales oriented b2b campaign

Helsinki 29.1.2010 - Seed Digital Media implemented a sales orientated digital direct marketing campaign for WSOYpro Ltd. The goal was to find the hot leads from a list of 30.000 companies for a WSOYpro Ltd. Taloussanomat seminar. The campaign introduced a whole new turnkey product for business seminars and events.

WSOYpro Ltd. found new clients from a variety of industries and the results were much better than they expected. The quality of the leads was remarkably high, and it was easy to convert the right leads into deals. The excellent results encouraged WSOYpro to continue working with digital direct marketing in the future.

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